The day has arrived. Pantone, the color connoisseurs who we let dictate what colors are trending for the year, are ready for 2024.

The first episode of The Sex and the City was released on June 6, 1998 and our obsession of fashion intermingled with television was born. Each lead heroine had her own distinct style. Samantha was sensual with her sheer coverups and body con style dresses.

Jeans are a part of fashion culture. Dressed up with a button up and blazer or dressed down with a graphic tee, the common blue jean has become a staple in every closet. One might say that they’ve been around forever, but how and when did they originate? Let’s take a history lesson back to 1853.

Viva Magenta. It's a vibrant statement color, but how do you wear a color with such boldness? Here's how we take inspiration from the 2023 color of the year.